Spin to Win
Spin-to-win popup for Shopify. Gamified email capture — 30%+ engagement rates, 2-3x higher than standard discount popups. Live preview.
Why this template works
Spin-to-win popups outperform static discount popups for one specific psychological reason: dopamine before payoff. The act of spinning the wheel — even before seeing the prize — activates reward circuits. By the time the wheel lands on "15% off," the visitor has already felt anticipation, which makes the discount feel earned rather than transactional.
Engagement rates run 30-45% (3x the rate of static popups), and email capture rates 2-3x higher. The downside: spin-wheels are obvious and overplayed, so the visual quality of execution matters more than the underlying mechanic. This template ships with smooth physics-based wheel rotation (not the staticky cheap-feeling variants) and prize-tiered odds you can configure.
When to use this template
Best for
- email list building
- first-purchase conversion
- BFCM warmup
- fashion
- beauty
- lifestyle
Conversion scenarios
- First-time-visitor email capture
- Welcome offer with engagement
- Sale-launch traffic warm-up
- List re-activation
Set up in 3 steps
- 01
Configure prize tiers + odds
Common: 5% off (40% odds), 10% off (30%), 15% off (20%), 20% off (8%), free shipping (2%). Tune to your margin.
- 02
Wire the email capture
Email required to spin — the spin is the dopamine reward for the email opt-in. Connect to Klaviyo or Shopify Email.
- 03
Set show frequency
Once per visitor. If they spin and leave without redeeming, the discount reminder bar surfaces the unused code on their next visit.
Frequently asked
Don't spin-to-win popups feel spammy?
Cheap implementations do. Polished implementations (smooth animations, on-brand colors, clear prize tiers) convert 2-3x better than generic discount popups. Execution quality is everything.
What's the average prize tier I should configure?
Your average payout should match your normal welcome discount. If your usual welcome is 10%, weight the wheel so the average spin lands at 10%. Don't accidentally raise your discount floor.
Should I run this year-round?
Yes, with one caveat — pair with rule that hides it once a visitor has captured. Repeat visitors seeing the same wheel three sessions in a row stops feeling fun.
Two themes, one engine
Every template ships in light and dark. The conversion flow, copy, and animations are identical — pick what matches your storefront.
From the Gamification collection
Pick Your Prize
Pick-your-prize gamified popup for Shopify. Visitors pick from 3 mystery boxes to reveal their welcome offer — engagement-driven email capture.
Scratch & Reveal
Scratch & reveal popup for Shopify. Tactile gamified discount — visitors scratch to reveal their offer. 35-40% engagement rate. Live preview.
Use Spin to Win
in your store today.
Install in one click. The template loads pre-configured in your editor — customize copy, colors, and triggers in minutes.